New Media, Same Human.
New Media, Same Human.
Working from the motto, new media / same human, Margot Bowman uses a medium agnostic approach to tell stories. Focusing on filmmaking and creative direction Bowman explores what it feels like to make human connections in our disjointed digital world.

Her multi-media approach spans animation, live action, creative direction, fashion design and interactive to make highly original work that embraces the chaos, imperfection and energy of our lives.

She makes disruptive, creative work for institutions, publications and brands including; Tate Modern, Nike, Boiler Room, Diesel and NOWNESS.

Based between New York and London Bowman was recently appointed Royal Society of Arts Fellow and was awarded the Mercedes Benz award for Innovation at The Fashion Film Festival Milan.

Her favourite books are here and you can watch her talk about Common Misconceptions the impact of gender politics on women in club spaces here.
Showing Up Showing Out
Music Video
Common Misconceptions
Boiler Room
Creative Direction
Still Not Over You
Music Video
Sommer Of Hate
Narrative short
Come Inside It's Amazing
Fashion Film, Product collaboration
Heaven Is For Quitters
Interactive music video
Data Portraits
Video portraits
Welcome Home
Fashion Film

New Media


Means of mass communication using digital technologies such as the Internet.



A man, woman, or child of the species Homo sapiens, distinguished from other animals by superior mental development, power of articulate speech, and upright stance.